When a website is not enough.
Custom web applications for small and medium businesses across Australia, built by a Melbourne studio: quote calculators, product visualisers, booking systems and customer portals that do work your team does by hand today.
Custom web applications
A web app is a tool your customers or your team use in the browser: it works out a price, takes a booking, shows a customer their order or keeps your jobs in one list. It runs on a phone or a computer, and it can sit inside your business website or on its own.
We build web apps for small and medium businesses, around the way you already quote, sell and book. The starting point is the work your team repeats: the spreadsheet everyone edits, the quotes written by hand, the questions customers ring to ask.
A login where your customers see their quotes, orders, documents or the progress of a job, so they can check without ringing to ask.
Customers price a job themselves from your products and measurements. Our working example is below.
Customers see a product or finish in a photo of their own space before they buy. Our working example is below.
Online bookings and enquiries that collect the details you need, so you can reply with a time or a price straight away.
Jobs, leads and orders in one place, instead of spread across spreadsheets, inboxes and paper.
The repeated steps between an enquiry and a finished job, handled by software instead of by hand.
Our own products
Customers pick a product, enter their measurements and get an itemised estimate from your pricing rules, at any hour. Our working example is for flooring. The same engine suits tiling, painting, cabinetry, blinds and other work quoted by measurement.
Customers upload a photo of their room, choose a product from your range and see it in place before they ask for a quote. Flooring is the first working example. The same engine can be tailored to paint, tiles, cabinetry, blinds and other products people choose by look.
We start from how you work now: what a customer asks, what your team checks, and where a job slows down.
Then we build the smallest tool that fixes that, test it with real jobs, and add to it as your business needs more.
Your products, prices, margins and steps live in settings, so changing a price is a quick edit.
Your logo, colours, catalogue and wording, so customers see your business, not ours.
It opens in the browser on any phone, tablet or computer. We build web apps, not iPhone or Android apps.
A separate deployment for your business, hosted by us, with updates, backups and monitoring as part of the plan.
Written cleanly, so new steps, products or features can be added as the business changes.
Not sure whether you need a website or a web app? Tell us what you want the tool to do. Get in touch.
Every web app is priced individually from a written scope. It costs more than a website, and the price depends on how many screens it has, the rules behind them, whether people log in, and what it connects to.
A focused tool is the cheapest place to start: one job done well, then more added when it has proved itself. Your itemised quote shows the timeline and the ongoing fees before work starts.
Your quote shows
Every web app covers scope, structure, design, development, testing and launch.
Still deciding what you need?
Ask us directlyYour website explains what you offer and brings in enquiries. A web app does a task with your customer or your team: a quote calculator works out a price from measurements, a booking system takes a time, a customer portal shows the progress of an order, and a dashboard keeps your jobs in one list. The two often work together, with the web app linked from your website or built into it.
It depends on the scope, and it costs more than a website. Logins and connections to other systems are what add most.
Longer than a website, and it depends on the scope. A focused tool such as a quote calculator is quicker than a portal with user accounts and integrations.
No. A web app runs in the browser on a phone, tablet or computer, so there is nothing to download from an app store. We build web apps, not native iPhone or Android apps.
Yes. Pricing, margins, and product options are configured to your exact logic, and you can update them yourself.
Yes. It can be embedded into your current site or run as its own standalone page.
We do. Hosting, updates, backups and monitoring are part of the ongoing plan, and you have a direct line to the developer who built it when you want something changed.
Yes. We are based in Melbourne and work with businesses across Australia. Most projects run over video calls and email, so being in another city makes no difference to the build.
Reviews on Google
Two of the businesses we have built websites for. Both reviews are copied word for word from Google.
We had an amazing experience working with Web App Launch. They were very professional, creative, and extremely helpful throughout the entire process. They delivered a beautiful, modern, and user friendly website that exceeded our expectations.
Since launching our new website, we have seen a significant increase in website views and customer enquiries, which has had a very positive impact on our business.
We are extremely happy with the results and truly appreciate their hard work, attention to detail, and excellent service. We highly recommend them to anyone looking for a professional and talented web designer.
Thank you for your fantastic work!
My experience with Web App Launch is unmatched. I have been thoroughly impressed with their professionalism and customer service. Tailoring to all my needs including every little small detail, their developer, Shayan, did not disappoint when completing my website.
Firstly, we were able to discuss what I needed and Shayan’s attention to detail was second to none. He was able to provide me with 2-3 weekly updates when a certain section of the website was complete (making sure it’s perfect which I appreciate!)
There is a good reason why I chose Web App Launch to help me expand my career. I can assure you that if you need to grow your business and have a website, then they are your guy!
Accepting new projects
Tell us about your business and what you want to build. We'll come back with a real quote within one business day.